Alternative Data for Lending: Creating Secondary Lending Pipelines

Discover how our new TrackStar REVELAR solution analyzes your data to uncover new potential -- reducing financial volatility, mitigating risks, and ultimately creating new revenue streams.

  • Reduce your COA and expand your offers and approvals
  • Implement our compliant and secure API into your existing LOS system
  • Increase credit qualified candidates in your existing database
  • Make your data more valuable and less risky
TrackStar

The proof is in the data.

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**Findings from two national online surveys Experian conducted regarding alternative scoring and the use of alternative data for lending.

Alternative Data is big business.

"Take alternative data seriously. The old way of evaluating personal credit is not going to work in 2021. Risk models need to adapt, and marketing lenders need to use alternative data to manage this. FICO is now revising their scoring to weigh the impact a personal loan has on a credit score, as a result of the sheer popularity of personal loans—which have led to easy approvals, funding (thanks to the rise of fintech lenders), and too many consolidation loans. FICO is now using an alt data category called “trending data” to track (and score) how well a consumer manages debt levels across all accounts."
American Banker, March 2021
ATL Data_

TrackStar in the News

  • Check out our latest article featured in American Banking Association.

  • TrackStar launches AI software for Financial Institutions.

  • AI Adds Fuel To New Credit Scoring Data.